Regional News Central and Western Europe saw beneficial and widespread storms last week and over the weekend that aided soil moistures and the fall crop planting outlook. The rains did elevate concerns for planting delays in some areas, however, especially with temperatures cooling down a bit. Spain, however, missed most of the precipitation and remains locked in drought that is stressing crop potential. Milling Wheat Global wheat markets are mixed this week with Black Sea values rising on the slow pace of Russian shipments while European values are lower on larger supply estimates. Matif wheat futures pulled back and hit new contract lows last week due to the stronger euro but recovered towards the week’s end amid s...
Key Market Insights The broad market is locked in on this week’s Trump-Xi meeting in Beijing, but this is no longer just a trade summit. Increasingly, the meeting is becoming tied directly to Iran, energy security, and the growing global economic fallout from disruptions through the Strai...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.