Regional News France is preparing to block a free trade agreement between the EU and Southern Common Market (Mercosur) trade block. French ag minister Annie Genevard said her country would not sign the deal that “condemns its farmers”. Poland confirmed it will continue its ban on imports of Ukrainian wheat, corn, rapeseed, and sunflower seed, despite new EU guidelines designed to harmonize grain trade. The move has bolstered domestic prices but continues to distort regional flows, particularly for corn and rapeseed. Northern Europe remains well supplied with feed grains and oilseeds following favorable harvest weather and minimal logistical disruptions. German and Dutch inland logistics are stable, with barge movement on t...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
Key Market Insights The broad market is locked in on this week’s Trump-Xi meeting in Beijing, but this is no longer just a trade summit. Increasingly, the meeting is becoming tied directly to Iran, energy security, and the growing global economic fallout from disruptions through the Strai...