Regional News Farmer selling stayed limited across much of Europe last week as low flat prices, year-end cash-flow planning, and holiday-period logistics reduced the appetite to move tonnage. The practical impact was a thinner spot market: bids softened on paper, but physical values in several regions proved stickier than futures implied because nearby availability did not improve. UK and Northwest European merchants continued to flag December shipment constraints and reduced haulage capacity, reinforcing the “wait until January” marketing mindset. EU potato markets remain under pressure, with prices still drifting lower across major producing regions. Dutch and German traders note ample storage availability and sluggish d...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
What You Need to Know Today: The surprises from the USDA’s Acreage report were a sharp reduction in winter wheat area from the March Prospective Plantings estimates and a larger-than-expected increase in corn area. The Grain Stocks report offered relatively few surprises, but quarterly d...
Key Takeaways: High oleic soybeans produce oil containing 70–80 percent oleic acid, improving stability and eliminating the need for partial hydrogenation, which eliminates trans fats. There are three primary varieties of high oleic soybeans available commercially: Plenish, Vistive Gold,...
Mediterranean/Middle East/North Africa/Africa – MEA Region Oman Flour Mills has begun its 2026 purchases of locally produced wheat. The mill runs a government-supported program that it says strengthens the country’s food supply. The program is said to “improve farming practice...