World Perspectives

Fake is Out

Health and Human Services Secretary RFK, Jr. wants to stop demand for fake food colorings and Americans are slowing demand for fake food products. The demand for plant-based milks skyrocketed in percentage terms just a few years ago. Farm state politicians rushed to regulate the use of the word “milk” when it came to products not derived from dairy. Farmers feared that plant-based drinks also labeled milk would undercut demand in the dairy industry. One of the most successful alt-milks has been almond milk, but it has been widely noted that demand for the product is a mile wide but only an inch deep.  Global sales of plant-based milks are only about 10 percent of dairy milk sales. Now sales of some products are plummeting a...

Related Articles
feed-grains soy-oilseeds wheat

Summary of Futures

Jul 25 Corn closed at $4.475/bushel, up $0.04 from yesterday's close.  Jul 25 Wheat closed at $5.29/bushel, up $0.04 from yesterday's close.  Jul 25 Soybeans closed at $10.5075/bushel, up $0.0075 from yesterday's close.  Jul 25 Soymeal closed at $291.1/short ton, down $0.8 from y...

feed-grains soy-oilseeds wheat

Market Commentary: Short Covering, Weather, Exports, and Weak Dollar Lift CBOT

The CBOT turned higher to start the week with wheat, corn, soybeans, and soy oil, all finding their way to higher ground amid a mix of factors. The big news for the day was Moody’s weekend downgrade of the U.S. credit rating, from “triple-A” to “double-A”. That new...

I Don’t Care; Rebalancing U.S. – Japan Trade

I Don’t Care That is likely President Trump’s attitude toward the WTO General Council’s castigation of his tariff war. Understandably, WTO members believe the complete flaunting of its rules by the U.S. undermines the entire organization. Both China and the EU want the U.S. na...

feed-grains soy-oilseeds wheat

Summary of Futures

Jul 25 Corn closed at $4.475/bushel, up $0.04 from yesterday's close.  Jul 25 Wheat closed at $5.29/bushel, up $0.04 from yesterday's close.  Jul 25 Soybeans closed at $10.5075/bushel, up $0.0075 from yesterday's close.  Jul 25 Soymeal closed at $291.1/short ton, down $0.8 from y...

feed-grains soy-oilseeds wheat

Market Commentary: Short Covering, Weather, Exports, and Weak Dollar Lift CBOT

The CBOT turned higher to start the week with wheat, corn, soybeans, and soy oil, all finding their way to higher ground amid a mix of factors. The big news for the day was Moody’s weekend downgrade of the U.S. credit rating, from “triple-A” to “double-A”. That new...

I Don’t Care; Rebalancing U.S. – Japan Trade

I Don’t Care That is likely President Trump’s attitude toward the WTO General Council’s castigation of his tariff war. Understandably, WTO members believe the complete flaunting of its rules by the U.S. undermines the entire organization. Both China and the EU want the U.S. na...

feed-grains soy-oilseeds wheat

WPI Crop Progress and Conditions App (Updated 19 May)

Update for 28 April 2025: Last year, users pointed out differences between the 5-year averages reported in this app and what USDA estimates in its weekly report. The difference exists because WPI calculates average based on the last 5 years of observations for the current week. In cases where o...

Image
From WPI Consulting

Illuminating the value of technical research

On behalf of a commodity producer organization, WPI evaluated the outputs from a project that featured a $5 million investment into technical research over multiple years. WPI’s team captured the results of this extensive effort and synthesized them for presentation to the organization’s governing board; among the findings uncovered and presented for the first time was the development of genomic traits proven, via rigorous testing, to provide crop yield advantages of 50 percent or more to U.S. farmers in times of drought. Capturing measurable results from long-term efforts can be challenging. Educating clients on the dynamics of success measurement when quantifiable results are not readily available requires deep client-consultant collaboration and an ability to consider both near- and long-term client aspirations with market/policy dynamics – attributes that WPI brings to every consulting engagement.

Search World Perspectives

Sign In to World Perspectives

Don’t have an account yet? Sign Up