The fight over the image of agriculture, livestock and the food industry has been ongoing for quite some time, but the battlefield is changing. Social media, internet blogs and general guerilla marketing are now the forums of debate.I ventured into a Chipotle restaurant this weekend while on a family outing and was waited on by employees wearing shirts with slogans such as:
You Don't Need rBGH to Spell Sour Cream or Cheese Additives are Subtractive Pork from Farmers Not Factories
According to an online nutrition calculator, the burrito they served me had 850-calories that generously provided 103 percent of my daily sodium requirement. (I took a pass on the extra sour cream, guacamole and chips that would have made it a 1,690 calorie...
What You Need to Know Today: The corn and soybean markets closed slightly higher in low-volume trade. The wheat market was mixed, with HRW continuing its downward trek on improved moisture. As expected, the bearish cattle on feed report drove down cattle prices and pulled hogs down with it. Mi...
USDA’s monthly cattle on feed report was released today. The total number of cattle on feed in feedlots with 1,000 head or more capacity amounted to 11.6 million head, 102 percent of last year. Source: USDA, WPI Placements were up, but part of that is attributable to persistent drought c...
Let’s return briefly to the fake meat hype cycle, now sitting somewhere in a dusty corner of your mind, not entirely forgotten. What happened to all those products, known as plant-based alternative proteins? They were supposed to be as good as real meat—cheaper, more environmentally...
