The CBOT was mixed on Wednesday with wheat futures dropping amid fund selling due to a stronger U.S. dollar and easing Russian FOB offers while corn drifted lower in lackluster, low-volume trade. While the grains were on the defensive, the soy complex found some support from technically related...
A Washington International Trade Association discussion on trade policy with former officials from both the Trump and Biden administrations reinforced the bipartisan agreement on some trade policies. A day after House GOP representatives slammed USTR Katherine Tai for the Biden Administration&r...
USDA reports that per capita flour consumption in 2023 fell to the lowest level in 37 years. Flour production and exports were lower, but so were flour imports. The question is why? It has been noted that consumers in developing countries with rising incomes tend to switch from rice consumption...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.