In recent years, a number of agricultural futurists have expressed concern about the ability of the world to increase the food supply enough to feed the world’s population in 2050. The world population currently is about 7.3 billion people, and although the rate at which population is growing is slowing, it is expected to reach close to 10 billion people by mid-century. Much of the growth will be in Africa followed by Asia. In 1798 as world population neared 1 billion people, Thomas Malthus, an English scholar famously wrote that “the power of population is infinitely greater than the power in the earth to produce subsistence for man.” The so-called Malthusian Theory that population growth would eventually exceed th...
What You Need to Know Today: Commodities were mostly lower across the board today after yesterday’s Federal Reserve meeting hinted at a potential interest rate hike later in 2026. The dollar index reached its highest level in over a year, and a strong dollar makes U.S. agricultural expor...
Tomorrow is the Juneteenth federal holiday, and the USDA, along with the rest of the federal government and the CME, will be closed, so the monthly Cattle on Feed report was released a day early. The total number of cattle on feed in feedlots with 1,000 head or more capacity on 1 June amounted...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.