World Perspectives
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Forecasts from the August WASDE

Whether or not one considers today's August WASDE to be bearish depends on one's pre-report assumptions and the extent to which bearish expectations have already been priced by the market.USDA's August corn and production estimates for the 2014/15 crops are based on farmer surveys and observations from sample plots that give them far more authority than USDA's previous projections based on trends and modeling. Consequently, the August WASDE is always met with considerable anticipation. In recent years, it was to see how poorly USDA viewed production prospects for one or more crops. This year, it has been just the opposite with anticipation to find out how good crop production prospects are in the view of USDA/NASS analysts. The growing seas...

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From WPI Consulting

Accountability and a comprehensive approach to export programming

WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.

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