Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
Beef packer margins strengthened for the fourth straight week and posted one of their largest weekly gains of the year. Margins rose $42/head to $57 as fed cattle prices slipped another $4/cwt and the cutout held near recent highs. The move pushed packer profits to their firmest levels since ea...
WPI Grain Prices and Freight Rate App Note: you can also visit the app directly by clicking here. Supplemental Information The section below offers a concise view of the options available in the current version of the WPI FOB Price and Freight Rate app, along with a short “How To”...
The big news in commodity markets Tuesday was USDA’s confirmation that China purchased nearly 800 KMT of soybeans from the U.S. on Monday. That news was corroborated by news stories saying China booked over 20 cargoes from the PNW and Gulf with basis levels rising in both locations as if...