World Perspectives

F&V Future

According to the U.S. Centers for Disease Control, only one in 10 American adults meets the dietary guidelines for fruit and vegetable consumption. Meanwhile, U.S. production of these crops is flat to declining. The gap between supply and consumption is being filled by imports (see graph below). According to the FAO, the U.S. has 50 percent more arable land than the EU and yet Europe produces 140 percent more fruit and 97 percent more vegetables (see graph below). Europe’s population is 58 percent larger so that does not account for the full difference.  The EU offers support to 72 different specialty crops, including supply management, promotion, harvest insurance, etc. The U.S. provides support to 21 different specialty c...

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From WPI Consulting

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On behalf of a commodity producer organization, WPI evaluated the outputs from a project that featured a $5 million investment into technical research over multiple years. WPI’s team captured the results of this extensive effort and synthesized them for presentation to the organization’s governing board; among the findings uncovered and presented for the first time was the development of genomic traits proven, via rigorous testing, to provide crop yield advantages of 50 percent or more to U.S. farmers in times of drought. Capturing measurable results from long-term efforts can be challenging. Educating clients on the dynamics of success measurement when quantifiable results are not readily available requires deep client-consultant collaboration and an ability to consider both near- and long-term client aspirations with market/policy dynamics – attributes that WPI brings to every consulting engagement.

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