Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
The CBOT on Tuesday failed to follow Monday’s dramatic technical strength and corn, the soy complex, and wheat all settled lower for the day. A sharp pullback in crude oil prices was primarily responsible for the soy complex weakness as it eliminated a key piece of support for soyoil. In...
Donroe Doctrine The forced extradition of Venezuelan dictator Nicolás Moduro has been variously framed to stop the flow of narcotics and obtain oil but the geopolitical implications are not lost on Beijing. It buys its petroleum from seven main suppliers, with Russia sanctioned, Iran in...
Grain Utilization Grain market prices have been cooling of late due to the prospects of a large South American crop, but China is also cited as an influence. Sinograin has been auctioning soybeans and it may also be releasing some of its reserves of corn into the market. Corn and wheat are bein...