Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
U.S. financial markets will be closed in observance of Martin Luther King Jr. Day on Monday, 19 January. As a result, WPI’s offices will be closed and no issue of Ag Perspectives will be published that day. Ag Perspectives will resume on Tuesday, 20 January...
WPI Grain Prices and Freight Rate App Note: you can also visit the app directly by clicking here. Supplemental Information The section below offers a concise view of the options available in the current version of the WPI FOB Price and Freight Rate app, along with a short “How To”...
Bears were once again in control of the CBOT on Tuesday as the effects of the January WASDE continue to ripple through markets. Tuesday’s trade also saw the bearish effects of rising U.S. political tensions after President Trump announced the implementation of a 25 percent tariff on any c...