Demand for Quality Malt and Beer Increasing The number of microbreweries has grown from 20 to 120 in the past five years (2013-2018), up 500 percent. New international brands have come to India during this period, and now the trend is to sell bottled/canned craft beer. However, none of this means that Indians have started drinking more beer. Domestic sales in 2017 totaled 4.7 billion litres, and craft beer’s share was about 1 percent. The beer sector’s growth is impressive, though, and sales are expected to rise an average 6.9 percent annually between 2018 and 2022, reaching 6.5 billion litres in total by the end of this period. Craft beer sales are projected to increase 20 percent year-on-year. The key factor leading this gro...