Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
The CBOT was mixed with Monday’s strength in various markets fading quickly and giving way to a “turnaround Tuesday”. Corn and soyoil were the two holdouts from the turnaround pattern as both markets saw demand-side factors boost values to modest gains. Beyond that, traders we...
CBOT markets rode a wave of enthusiasm Monday with the winds of a partial reopening of the U.S. government, China trade optimism, and USDA’s upcoming WASDE report driving the sentiment. The Senate broke the filibuster late Sunday night as several Democrats joined Republicans in passing th...