Brazil, a major ag exporter, significant player in the global economy, and founding member of the BRICS bloc, is now in President Trump’s crosshairs, receiving a “tariff letter” with the threat of 50 percent tariffs. Imports from Brazil to the U.S. have faced a minimum 10 percent tariff since Trump’s announcement of “reciprocal” tariffs in April – the baseline rate he has applied to most goods from most countries during the 90-day negotiation period, which has now been extended to 1 August. However, the cause of Trump’s proposed tariff rate is not economic nor trade related – BRICS nations faced a 10 percent blanket tariff earlier this week – but the rate is related to...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
What You Need to Know Today: Funds remain in control of the market, which means broadly bearish trade for the ag sector. Monday’s massive corn export sale to Mexico helped trigger some short covering and a bit of other end-user buying in corn, which could help stabilize the market. Wheat...
With less than 24 hours until Election Day, control of the Senate remains a wild card. Republicans and Democrats alike say they are poised to win control of the chamber in the new Congress that starts in January 2027. The House of Representatives is more of a lost cause for continued Republican...
Key Takeaways: U.S. hog and pork prices have declined sharply, with December lean hog futures ending October at $58.875/cwt and the pork cutout reaching its lowest level since January 2021. Seasonal increases in hog slaughter and pork production have contributed to price weakness, although the...