Four days into the U.S.-Iran conflict, it is becoming apparent that the conflict will last longer than a few days, and impacts could be more widespread than expected. That sentiment drove macroeconomic and commodity futures markets on Tuesday, which meant risk-off trading in the macro sector and generally higher trade for commodities. Oil has led the sessions higher since the attacks started and has supported ag commodities, particularly in the overnight trade. But Monday and Tuesday’s day sessions haven’t reflected the overnight strength. Why not? Partly it’s due to heavier trading volume, with the overnight session generally prone to bigger moves during volatile times due to the lighter volume. For Tuesday’s...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.