It was another day of big volume in the soy complex. While soybeans closed higher for a fourth session, corn and wheat failed to follow, or perhaps their drag pulled soybeans back to fundamental reality. There are still no new export sales. The Chinese are smart, and if they intend to buy, they will patiently wait for all the hoopla in the market to dissipate. If China does buy 8 MMT of U.S. soybeans, it might cost them $240 million more than buying them from Brazil. But that is small beer (0.03 percent) in the total bilateral trading relationship, and a price Xi Jinping might willingly absorb to avoid larger problems. For the week, all the major agricultural contracts except wheat closed higher. There was a new contract high in lean...
What You Need to Know Today: Markets got a surprise with a corn yield of 181.2 bushels/acre in the October WASDE, above the average estimate of 177.6 bushels/acre and up from USDA’s September estimate of 178.5 bushels/acre. Although stronger demand is expected to absorb some of the addit...
Key Takeaways: On Friday afternoon, President Trump announced that Russia will “immediately supply over 300,000 Tons of Diesel Fuel” to the United States. The deal, typical of this administration, is light on details but promises an additional 500,000 tons in November and 1 m...
The USDA has lowered its 2026 red meat production forecasts slightly while forecasting a slight increase in broiler production. Beef is now projected at 24.802 billion pounds, 75 million pounds less than in September. Cow slaughter is expected to be up; however, this will be offset by lower ste...
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Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.