Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
Previous administrations—including that of President Donald Trump—have promoted domestic consumption of corn and soybeans through expanded biofuel mandates and subsidies. The original framework for this policy was the Energy Independence and Security Act of 2007, which required the...
The Middle East truce is a rough one and the uncertainty spiked oil prices and the dollar again for another day. The wheat market has droughty conditions in the U.S., but globally there is pressure on a crop that gets both its fertilizer and a chunk of its demand from this volatile region. ...
Senators Jim Justice (D-West Virginia), John Fetterman (D-Pennsylvania), Shelley Moore Capito (R-West Virginia), and Michael Bennet (D-Colorado) introduced the Hot Rotisserie Chicken Act, which would allow Supplemental Nutrition Assistance Program (SNAP) participants to purchase hot rotisserie...