McDonalds has entered the sustainability space by partnering with Syngenta and paying cattle producers to use Syngenta’s Enogen Trait corn to improve feed efficiency. Enogen corn contains an enzyme, alpha amylase. This enzyme has been added during the ethanol production process to induce starch breakdown. The enzyme makes the breakdown of starch to sugars more efficient. The process was developed in the early 2000. It is kept out of the food stream, though it is approved for food use.Enogen has been marketed for silage production since the mid-2010s in the U.S. and introduced in Canada in 2023 and will be expanded in 2025. Enogen corn feed is about five percent more efficient for backgrounders, stockers, and feeders, than corn without the t...
What You Need to Know Today: The June jobs report showed nonfarm payrolls increased by 57k jobs, less than the 115k jobs expected by economists surveyed by Dow Jones. The labor force participation rate dropped by 0.3 percent to 61.5 percent, the lowest since March 2021, and the lowest in 50 ye...
On 4 July 2026, the United States will commemorate the 250th anniversary of the signing of the Declaration of Independence. In observance of the Fourth of July holiday, Ag Perspectives will not be published on Friday, 3 July. We will resume our normal publication schedule on Monday, 6 July...
Today was the deadline for announcing intentions regarding renewal of the U.S.-Mexico-Canada Agreement (USMCA); the U.S. will not renew the USMCA, according to U.S. Trade Representative Jamieson Greer. President Trump will instead pursue separate bilateral trade deals with Canada and Mexico las...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.