Wheat This week Argentina saw low intensity rains, but they again fell on areas that at this moment do not have any need of the moisture. On the other hand, the western portion of the agricultural area and a large part of the nucleus region continue to suffer with no rain. Many farmers have already lost the sowing window and are moving directly to summer crops while others are seeing their wheat sown with moisture at the lower limit of what is possible. Now is the time when producers decide whether to fertilize or not. Fertilizing is expensive, and to do so and then not have rain is to increase economic losses. With weekly progress of almost 10 percent, wheat planting is already over 80 percent of the expected area. Rain in t...
What You Need to Know Today: There has already been a strong run of flash soybean sales announcements in recent weeks, but more than 1.4 MMT reported this morning is an exceptionally large single-day total with major implications for the market. If the sales to China and unknown destinations w...
On Friday, at 6:57 AM, President Donald Trump announced, via a social media post, a 90-day window during which up to 300,000 metric tons of product for ground beef could be imported outside of tariff-rate quotas—a move aimed at bringing down costs for American consumers. This is the secon...
In agriculture and food processing, we think a lot about infrastructure: transportation and storage, processing and packaging, distribution and delivery. It is a physical system of roads, railroads, and rivers; concrete and steel storage; processing plants, warehouses, and machinery; and, event...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.