Wheat New crop wheat continues to capture the attention of many farmers, traders, and analysts in Argentina. The drought is not ending and there are places in the country where more than two months have passed without meaningful rains, which is affecting the wheat crop. Initial estimates were for a planting of 6.7 million hectares (Mha) and the country has seeded 6.2 Mha so far with 10 percent of fields yet unplanted. Typically, by this time of year, only 6 percent of fields are left unplanted. The lower planted area is not the only problem, however. Many producers have not been able to fertilize their crop, which can affect not only yields but also grain quality. Quarterly forecasts weather forecasts are not encouraging either as a...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
What You Need to Know Today: There has already been a strong run of flash soybean sales announcements in recent weeks, but more than 1.4 MMT reported this morning is an exceptionally large single-day total with major implications for the market. If the sales to China and unknown destinations w...
On Friday, at 6:57 AM, President Donald Trump announced, via a social media post, a 90-day window during which up to 300,000 metric tons of product for ground beef could be imported outside of tariff-rate quotas—a move aimed at bringing down costs for American consumers. This is the secon...
In agriculture and food processing, we think a lot about infrastructure: transportation and storage, processing and packaging, distribution and delivery. It is a physical system of roads, railroads, and rivers; concrete and steel storage; processing plants, warehouses, and machinery; and, event...