Rumors of Chinese buying supported soybeans and SRW wheat futures on Monday and sent both contracts to new rally highs. For soybeans, the biggest news drivers were details that the White House shared about China’s soybean purchase commitments and China’s confirmation that it will su...
Regional News The European Union has threatened Poland, Hungary, and Slovakia with legal action as the three nations have adopted unilateral bans on the import of Ukrainian grains. Milling Wheat Wheat markets adopted a firmer tone last week as CBOT futures rallied on speculati...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.