The CBOT ended mixed on Tuesday as traders parsed through a slew of different data points. Perhaps the most influential news for the day was private crop analysts’ upward revisions to the Brazilian and Argentine corn crops, which combined with a strong start to planting the U.S. 2025 crop...
The CBOT was higher overnight as the U.S. dollar fell to a three-year low, but the day session saw the major ag market slip lower and end in the red with pressure from macroeconomic markets increasing. In addition to sparking trade wars with nearly every major U.S. trading partner, U.S. Preside...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.