Double-cropping farmers in Mato Grosso have more than double the incentive to get their soybeans harvested now. The minority that gambled and seeded their soybeans in mid-September and were fortunate enough to catch some of the early rains now stand to benefit two ways: 1) they get to sell their soybeans into prices that are at seven-year highs, and 2) they get to plant their cotton, which is now priced 55 percent higher than its low last spring. Like soybeans, cotton is getting squeezed between strong demand and drought-reduced production in places like Texas. Global production this year is down 6.7 percent at the same time demand is up by 13.1 percent. Most Brazilian soybean farmers will keep their crop in the ground longer, hoping...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
What You Need to Know Today: President Trump claimed the ceasefire between the U.S. and Iran was over, as both sides accused one another of violating the terms of the agreement. Commercial vessels are increasingly steering clear of the Strait of Hormuz as security risks escalate following Iran...
Russian Grain Markets: 29 June-3 July 2026 The new marketing season has officially begun in Russia, although bearish sentiment has been concentrated in the southern regions closest to the Black Sea ports, where export demand has been weakest. Delays in grain deliveries to inland elevators have...