World Perspectives
livestock

NAFTA Renegotiation Begins

In the U.S., there have been winners and losers under NAFTA, much as there have been in Mexico and Canada. That is the nature of trade. Perhaps the biggest winners in all three countries have been consumers.During his presidential campaign, candidate Donald Trump often characterized the 23-year-old North American Free Trade Agreement (NAFTA) with Canada and Mexico as a disaster for the U.S. He declared that he would withdraw the U.S. from the trade pact if elected, claiming that it cost the country jobs and caused a huge balance of trade deficits with both Mexico and Canada. Mr. Trump’s opinions about NAFTA were consistent with his “America First” views, distrust of international trade agreements and populist fears of globalization. After b...

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Sugar Supply and Demand Situation

Mexico’s 2025/26 sugar production is estimated to be 5.024 million MT, reflecting about a 6 percent increase from 4.7 million MT after the past two years of weather-affected output, including both persistent drought and ill-timed rains. Nonetheless, production remains near the low end com...

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From WPI Consulting

Accountability and a comprehensive approach to export programming

WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.

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