Brazil produces more than a third of the world’s oranges and controls 70 percent of global exports. This drought, plus disease and other issues has caused production to fall by nearly a quarter. As a result, prices have spiked. It may not be a proxy for soybeans and corn since oranges are grown in Sao Paulo and Mineas Gerais, which are east of the south central row crop areas. But this year’s weather at least rhymes across the whole south central part of the country. The shortage will most impact the EU, which is the largest importer of both oranges and orange juice. Amongst the larger importing countries, consumption has been trending lower in the U.S. and China, and is flat in Russia, but Europe and Saudi Arabia are big and g...
Key Takeaways: Brazil’s growing role in global agriculture is accompanied by a major vulnerability: the country imports approximately 88 percent of its fertilizer needs. High natural gas costs and development challenges have limited domestic nitrogen and potash production despite Brazil&...
Key Takeaways: Argentina is on pace for a record corn crop and record exports in the current marketing year, with abundant supplies likely to keep the country highly competitive in global export markets. Argentina’s record exportable surplus is allowing it to offer highly competitive pri...
Corn Argentina Argentina’s corn harvest progress has fallen further behind the normal pace, with the latest estimate showing more than 15 percentage points of delay versus previous years. Excessive grain moisture and poor road conditions continue to limit field access and slow harvest act...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.