No Political Hack The U.S. Senate Finance Committee held a hearing on the nomination of Dr. Julie Callahan to become the U.S. agricultural trade ambassador. The appointment is notable because Callahan does not come from Capitol Hill or other warrens of political expediency when it comes to powerful jobs. She has slogged it out mostly as a competitive civil servant in various agencies. Her STEM background makes her more technically proficient than most, but she is concurrently approachable, a powerful combination that that USTR Jamison Greer clearly recognized. U.S. senators have a lot of angst over Trump trade policy and particularly how it impacts their farmers. Callahan’s responses were adroit. On China, she said the U.S...
What You Need to Know Today: Markets got a surprise with a corn yield of 181.2 bushels/acre in the October WASDE, above the average estimate of 177.6 bushels/acre and up from USDA’s September estimate of 178.5 bushels/acre. Although stronger demand is expected to absorb some of the addit...
Key Takeaways: On Friday afternoon, President Trump announced that Russia will “immediately supply over 300,000 Tons of Diesel Fuel” to the United States. The deal, typical of this administration, is light on details but promises an additional 500,000 tons in November and 1 m...
The USDA has lowered its 2026 red meat production forecasts slightly while forecasting a slight increase in broiler production. Beef is now projected at 24.802 billion pounds, 75 million pounds less than in September. Cow slaughter is expected to be up; however, this will be offset by lower ste...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.