Offer Ownership U.S. Senator Kevin Cramer (R-North Dakota) has urged the U.S. Justice Department to investigate the “Big Four” meat packing companies, suggesting their excessive market power is the reason consumers are being charged high prices for beef. The North American Meat Institute responded by pointing out that, “Cattle producers are earning record profits on the sale of their animals while beef packer margins have been in the red for two years. Meanwhile, concentration in fed cattle slaughter hasn’t changed meaningfully in 30 years.” The Senator should probably talk to his own state’s influential agricultural economist, Bill Wilson at North Dakota State University. Professor Wilson has extensively...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.