The Market Today’s USDA August WASDE was bullish because it showed fewer soybeans, and the market reacted by shaving almost 1 percent off the November futures contract and making it an almost 2 percent reduction in soybean prices for the week. But after brutal weather in July, it was an expected story. Predicting what numbers USDA would put into its August WASDE was deemed a challenge, and it was. Few in the trade expected a yield increase and, based on the experience of the past several years, there was a good chance that expectations for yield and output would be below the USDA number. Reuter’s analyst Karen Braun did her own survey of readers and found more expecting a number that would be to the higher side of estima...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
Key Market Insights Macros: Inflation isn’t cooling — it’s moving higher again. March PCE inflation (Personal Consumption Expenditures index — the Fed’s preferred measure of inflation) rose 0.7 percent month-over-month, pushing the annual rate to 3.5 percent, the h...
An amendment to the U.S. House farm bill, aiming to remove the Save Our Bacon Act language in Section 12006 that would have stripped language to prohibit California’s Proposition 12, Massachusetts’ Question 3, and up to 500 state agricultural laws across the country, was blocked by...
WPI has officially launched Transportation Perspectives as a standalone weekly report separate from our Ag Perspectives articles and analysis. Current Ag Perspectives subscribers will have gratis access to the report through 16 April 2026. Please email us or subscr...