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Oilseed Highlights

Fairly Good Exports Sales Last Week Today's USDA export sales report indicated U.S. exporters had fairly good sales last week. The report showed 105,200 MT of soybeans were sold for shipment this month and an additional 195,200 MT sold for shipment in 2012/13. The main buyers for 2011/12 were China, Canada, Costa Rica, Vietnam and Taiwan. The top buyers for shipment in 2012/13 were China, Turkey and Mexico. Soybean exports last week totaled 360,400 MT: 179,600 MT to China, 87,400 MT to Mexico, 26,200 MT to Indonesia, 21,800 MT to Costa Rica, 10,100 MT to Japan and 9,800 MT to Colombia.Soymeal sales last week totaled 134,200 MT for 2011/12 and 77,500 MT for shipment in 2012/13. The main buyers for shipment in 2011/12 were Ecuador (35,100...

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From WPI Consulting

Accountability and a comprehensive approach to export programming

WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.

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