The general outlook for China's animal protein and feed sectors over the next year is positive. The industry is confident the lower feed prices will result in greater profitability and over time will lead to higher pork and poultry meat consumption as their prices also decrease. China Feed Industry Has Positive Outlook for 2014/15 I am currently in Chongqing, China to attend and make a presentation at the 10th JCI Autumn Conference on the China Feed Market. The conference is organized by Shanghai JCI Intelligence and sponsored by the U.S. Grains Council and the U.S. Soybean Export Council (USSEC). Approximately 500 delegates from all over China associated with the animal feed, livestock, poultry and trading sectors are attending this even...
What You Need to Know Today: The corn and soybean markets closed slightly higher in low-volume trade. The wheat market was mixed, with HRW continuing its downward trek on improved moisture. As expected, the bearish cattle on feed report drove down cattle prices and pulled hogs down with it. Mi...
Monday, 25 May is a U.S. holiday, and both the markets and our office will be closed. Please note that the next issue of Ag Perspectives will be published on Tuesday, 26 May. The WPI staff wishes everyone a safe and enjoyable holiday weekend...
USDA’s monthly cattle on feed report was released today. The total number of cattle on feed in feedlots with 1,000 head or more capacity amounted to 11.6 million head, 102 percent of last year. Source: USDA, WPI Placements were up, but part of that is attributable to persistent drought c...
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Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.