The start of 2026 has been the exact opposite of what dry bulk markets and traders expected at the end of 2025. Typically, the Lunar New Year and post-holiday demand lulls mean that Q1 freight rates are often the weakest of the year. This year, however, rates rallied sharply on unexpected deman...
A mostly bullish overnight session was not sustained, splitting the soy complex and wheat. Corn rallied late to avert a loss. The morning opened with USDA’s Export Sales report reflecting the turn by buyers to lower-cost sources. There was good volume trading corn and the soy complex, and...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.