Soy Export Sales Highlights Today’s USDA export sales report indicated U.S. exporters of soybeans, soymeal and soyoil had good success in making export sales in the week ending 30 July. The larger sales likely portend large sales of the commodities in coming weeks. Net soybean export sales last week totaled 345,200 MT for 2019/20 shipment and 1,405,000 MT for shipment in 2020/21. The top sales for shipment in 2019/20 were for Germany (183,000 MT), Indonesia (67,500 MT), China (548,700 MT), Bangladesh (54,700 MT), and Egypt (53,400 MT). The top sales for shipment in 2020/21 were for China (474,000 MT), Mexico (351,900 MT), unknown destinations 212,500 MT), Egypt (107,000 MT), and Pakistan (70,000 MT). Soybean exports last week totale...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.