The truth is that the extreme low levels of quantification available via organic chemistry means that very little in the food system will test at pure or an absolute zero level of foreign material. All of this creates an opportunity for Big Ag and the conventional foods industry. Test Organic Quaker Oats is being sued by a consumer activist law firm for claiming its product is “100% natural” after the firm detected trace elements of herbicide in it. If the courts agree, it is likely that no food product will be able to make a claim that it is natural. The trace of herbicide found was at a level 96 percent below what is actionable by the FDA. Separately, MyDx, Inc. has correctly determined that buyers of organic foods erroneously believe t...