World Perspectives
feed-grains soy-oilseeds wheat

Planting Intentions or Bankers’ Intentions?

It appears that there are bankers now offering farmers advice on what crops to plant along with their decisions regarding operating lines of credit.A call came in over the weekend from a merchandising manager with one of the major U.S. grain companies. It was in response to last Friday’s WPI analysis on USDA’s Outlook Forum and how the acreage numbers can still change because a large percentage of producers still had not finalized 2016 operating lines of credit. They might intend or want to plant more corn, but their lenders could have the final deciding vote in that decision. We had quite a lengthy conversation.Specifically, this merchandiser called to discuss a large farm customer who had previously contracted 2,000 acres of 2016 canola t...

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livestock

Livestock Round Up: Cattle Margins and Distribution

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Accountability and a comprehensive approach to export programming

WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.

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