Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
In June 2025, Secretary Rollins announced a five-pronged plan to enhance USDA’s ability to detect, control, and eliminate NWS. As part of that announcement, she also shared plans to build a sterile NWS fly dispersal facility in South Texas. That announcement was made on 30 January, when U...
Mediterranean/Middle East/North Africa/Africa – MEA Region Turkey’s snowfall and rainfall have returned to more normal levels following last year’s drought, which reduced wheat production by about 13.7 percent and barley production by 25.9 percent. Experts point out that, whil...
Except for the red-hot soyoil market, the CBOT was mostly lower on Monday, with favorable South American weather and pre-WASDE position adjustment driving the day’s mentality. Corn, wheat, and soybeans all settled slightly lower Monday in either consolidative trade or a continuation of ch...