As Gary Blumenthal reported yesterday, the Senate Agriculture Committee held a confirmation hearing on the nomination of Brooke Rollins to be Secretary of USDA. As Gary noted, she “rolled” through the hearings “poised, confident, charming” and had done the groundwork as she pointed out in her opening statement noting that she had already met with every member of the Committee. The following is more about what she said, where she’s coming from, and where she expects to guide USDA. Rollins gave an opening statement about her background, her perspective on agriculture, and her previous roles. Those included being a policy staffer in the office of former Texas Governor Rick Perry, serving at the Texas P...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
What You Need to Know Today: The U.S. and Iran agreed to a peace deal on Monday with the deal expected to be signed Friday in Switzerland. The memorandum signed is explicit that Iran will allow 60 days of toll-free transit for all traffic through the Strait of Hormuz, and President Trump annou...
The U.S. and Iran announced a framework peace deal. Crude oil futures dropped to $83.08, the lowest since early March. The breakthrough comes as President Trump said that if Iran failed to reach a deal, he would order renewed military attacks. An LNG tanker chartered by India’s Petronet c...
Key Takeaways: Vertical farming offers year-round production, reduced water use, and the ability to grow fresh produce closer to consumers. High electricity consumption for lighting and climate control has proven to be the industry's biggest obstacle to profitability. Large upfront investments...