Rollins versus Kennedy With a vote of 72 – 28, Brooke Rollins became the 33rd U.S. Secretary of Agriculture and she achieved the fifth best Senate approval of Trump Cabinet members thus far. By contrast, Robert F. Kennedy, Jr. received 20 fewer approval votes, and 20 more disapproval votes than she did in his bid to lead the Department of Health and Human Services. Kennedy has said that he wants to end chemical agriculture and replace HFCS with cane sugar, among other oddball ideas. According to a Farm Journal survey, 90 percent of farmers believe RFK, Jr. is negative for U.S. agriculture. Some in U.S. agriculture believe the sector has been too quiet in the face of RFK, Jr.’s ideas. Now that he is in power and should he p...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
What You Need to Know Today: Corn broke sharply lower after overnight headlines that U.S., Ukrainian, and Russian officials would meet for peace talks on 10 and 11 November. Mexico made its second large purchase of U.S. corn in as many days, bringing total purchases this week to just over 2 MM...
Key Takeaways: The EU's new deforestation regulations, taking effect 30 December 2026, could alter global soymeal trade through stricter traceability requirements and higher compliance costs. Brazil's complex supply chains are likely to complicate compliance with the new regulations, potential...
Beef packer margins improved to $89/head last week, up $53 from the prior week as declining fed cattle prices more than offset weaker beef cutout values. Fed cattle prices fell $3.35/cwt to $224/cwt while the Choice cutout declined $2.49/cwt to $366/cwt, improving packer profits. Despite the re...