Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
The CBOT saw muted and mostly lower trade to open the week of the U.S. Thanksgiving holiday. The day’s trade was predominantly weaker as technical factors and a lack of news immediately relevant to the grain markets prompted fund selling. Monday’s news did include USDA confirmation...
Tyson Foods announced it will shut one large beef plant and slow down another. The facility shutdown is in Lexington, Nebraska and the plant that will experience a slowdown is in Amarillo, Texas, which will run just one shift per week. The move to “right-size” the compan...
Regional News The EU MARS Crop Monitoring in Europe report is due out Monday, 24 November, but it has not been released as of WPI’s publishing time. The EU countries voted last Wednesday to postpone the implementation of EUDR and simplify the legislation, the now-mutual agreem...