Executive Summary Sheep and goats represent one of the largest livestock protein systems in the world, with an estimated 2.3 billion head globally; however, they remain almost entirely absent from U.S. agricultural policy, trade strategy, and market forecasting. The U.S. small ruminant herd, at roughly 7.5 million head, accounts for less than 0.3 percent of the global population and has continued to contract even as domestic demand for lamb and goat meat rises. The result is a structural and widening import dependency: the U.S. has imported an average of $1.47 billion annually in lamb, mutton, and goat meat over the past five years, with Australia and New Zealand supplying the overwhelming majority of that volume. For traders, investors, an...
If Wednesday’s trade proved anything, it is that not every market is listening to the same headline. Renewed fighting between the U.S. and Iran sent crude oil sharply higher after Iran fired ballistic missiles at an American airbase in Jordan. President Trump promised a U.S. response, pus...
Key Takeaways: Sorghum is gaining importance as an alternative ethanol feedstock, particularly in the Southern Plains where ethanol plants can utilize the grain based on relative pricing and availability compared to corn. Sorghum’s drought tolerance makes it a valuable alternative to cor...
Russian Grain Markets: 20–24 July 2026 Bearish sentiment dominated the Russian grain market as the new harvest accelerated and supplies increased. Prices also weakened in eastern Russia ahead of harvest, reflecting expectations of ample supplies and Kazakhstan's import ban on Russian whea...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.