World Perspectives

Snopes, EMIR, Bali

What is needed is a single website for food that operates like Urban Legends or Snopes and serves as the repository of what is peer-reviewed and replicated science versus what is just quackery foisted on an innocent and gullible public. Snopes for Food Jeffrey Smith, the swing dance instructor turned practitioner of transcendental meditation come anti-biotech food campaigner via his "Institute for Responsible Technology," previously charged that the agrifood sector's engineered seed modifications caused autism (a la actress Jenny McCarthy claiming it was caused by the MRR vaccination). Now he's claiming biotech food is the source of gluten intolerance or Celiac disease. His claims have no scientific basis, but he gets lots of media covera...

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From WPI Consulting

Accountability and a comprehensive approach to export programming

WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.

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