World Perspectives
feed-grains soy-oilseeds wheat

Southeast Europe Regional Analysis

Milling Wheat The milling wheat market in the Black Sea is under pressure in sympathy with U.S. wheat, but with very limited activity. The exporters are not particularly aggressive in the absence of farmers' selling, and the buyers in major destinations prefer to abstain from buying because offers are coming down every day.The Egyptian GASC did not announce any tender this week. Earlier this week it was reported that the GASC already had purchased 2.6 MMT of local wheat versus 2.2 MMT purchased at the same date last year.The EU this week allocated 135,000 MT of wheat export licenses, bringing the total to 12.2 MMT versus 17.8 MMT allocated at the same date last year.The weather in Bulgaria and Romania is excellent for the wheat developme...

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Accountability and a comprehensive approach to export programming

WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.

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