World Perspectives
feed-grains soy-oilseeds wheat

Southeast Europe Regional Analysis

Milling Wheat The Black Sea market continued to remain about unchanged last week. Russia and Ukraine will return from their New Year and local Christmas holidays later this week. The weather in Eastern Europe remains very mild for the season, and the ambitious loading program of Russian wheat from the Black Sea is in line with estimates. The region’s two-week weather forecast is not calling for a sudden drop in temperatures, which are unusually high for mid-January. The EU reported that 267,000 MT were exported last week. 1.3 MMT were also added to the previous week’s cumulated export total, bringing that number to 10.6 MMT. This is a significant gap of 2.7 MMT versus a total 13.3 MMT at the same time last year. At current pri...

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feed-grains soy-oilseeds wheat

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feed-grains soy-oilseeds wheat

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feed-grains soy-oilseeds wheat

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feed-grains soy-oilseeds wheat

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Accountability and a comprehensive approach to export programming

WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.

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