The political establishment in Washington is stunned following yesterday's rout by Donald Trump and the Republicans. The Democrats’ arch nemesis not only survived everything they threw at him, but he also took an increasing share of the minority voting block that they claimed as their own. It was an election for the ages and will be studied as an unforeseen watershed. Understanding its impacts on agriculture and trade will be WPI’s focus. The largest impact will be Mr. Trump’s pledge to impose large, broad-based tariffs on trading partners. A USDA study found that retaliatory tariffs lowered U.S. agricultural exports by $27 billion from mid-2018 when tariffs were initially imposed through the end of 2019. But the adverse impacts contin...
Key Takeaways: Mandatory Country of Origin Labeling would provide consumers with more consistent information about where their beef originates, but evidence from the previous COOL rule found little indication that labeling increased overall consumer demand for beef. The primary potential benef...
The California General Assembly has passed a bill aimed at increasing transparency related to ultra-processed foods. California Governor Gavin Newsom has until 30 September to take action on the bill, though it will most likely be signed into law. Late last year, California became the first sta...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.