Trade Negotiation Hurdles U.S. and EU trade negotiators meet again tomorrow in a bid to reach an agreement by 9 July; there is a lot of skepticism about its relative success. Politico Europe reporter Camille Gijs notes that politicians in Brussels have no appetite to give the White House big concessions. She notes that most of the same “inflammatory topics” underwent three years of negotiating effort under the TTIP talks that ended unsuccessfully in 2013. How can they now suddenly be resolved in six weeks? To correct an imbalance requires the favored party to give more, and that is politically unsaleable in Europe. The EU wants to keep its regulations, guard its agricultural sector, and get rid Trump’s 10 percent tar...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
Key Market Insights The broad market is locked in on this week’s Trump-Xi meeting in Beijing, but this is no longer just a trade summit. Increasingly, the meeting is becoming tied directly to Iran, energy security, and the growing global economic fallout from disruptions through the Strai...