World Perspectives

Troubled Horizon; Big versus Small

The EU is strengthening its food safety and inspection measures against fraud, contamination and duality. Looking down the road, however, there is a more troubling effort. Troubled Horizon The EU is strengthening its food safety and inspection measures against fraud (horsemeat), contamination (fipronil) and duality (varying quality based on geography). Acting Dutch Agriculture Minister Henk Kamp actually admitted that contamination is a “common problem,” heady stuff for a global food supplier that claims to offer the best quality while dissing the production practices of competitors. Looking down the road, however, more troubling is the effort to phase out all pesticides, starting with glyphosate. As farmer costs would rise and imports wo...

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From WPI Consulting

Accountability and a comprehensive approach to export programming

WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.

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