World Perspectives

Trump Triangulates, Canada’s Soft Underbelly

Trump Triangulates As one U.S. trade policy official described the situation, it is Alice in Wonderland, where up is down and small is big – a real fantasy. Republicans voted for a large increase in domestic spending that violates their once sacred Budget Control Act, and congressional Democrats are said to be warm to embracing a renegotiated Trans-Pacific Partnership (TPP), a trade agreement they roundly criticized in the 2016 election. Both parties have seen a hemorrhaging of free traders in recent years, but now Capitol Hill is said to be brimming with NAFTA supporters. This sudden nostalgia is evidence for the saying that you don’t know what you’ve got till it’s gone. Donald Trump stole the Democrats’ tru...

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Accountability and a comprehensive approach to export programming

WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.

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