Un-Whole of Government President Trump’s memorandum last week announcing his America First Trade Policy (AFTP) was issued to five federal departments, two of which are only tangentially involved in trade policy. It skipped over the federal department overseeing more than six percent of U.S. international trade and whose constituency is the most stalwart supporter of the President. His AFTP mentions helping farmers and ranchers three separate times but doesn’t once mention his government’s primary overseer of agricultural trade policy. As in his first term, he has elevated the Department of Commerce to a leadership position that ignores the intent of the Trade Act of 1974 in giving USTR primacy. This may or may not be...
What You Need to Know Today: Markets got a surprise with a corn yield of 181.2 bushels/acre in the October WASDE, above the average estimate of 177.6 bushels/acre and up from USDA’s September estimate of 178.5 bushels/acre. Although stronger demand is expected to absorb some of the addit...
Key Takeaways: On Friday afternoon, President Trump announced that Russia will “immediately supply over 300,000 Tons of Diesel Fuel” to the United States. The deal, typical of this administration, is light on details but promises an additional 500,000 tons in November and 1 m...
The USDA has lowered its 2026 red meat production forecasts slightly while forecasting a slight increase in broiler production. Beef is now projected at 24.802 billion pounds, 75 million pounds less than in September. Cow slaughter is expected to be up; however, this will be offset by lower ste...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.