Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
Grains and oilseeds nearly all traded lower to start the week with profit taking driving most of the action as the CBOT enters another holiday-shortened week. The only market to finish higher was soyoil, where a geopolitical tension driving bounce in crude oil helped support the vegoil. Improve...
According to stock market statisticians, the S&P 500 stock index historically makes an average of 1.3 to 1.4 percent gains during the last five days of December and the first two days of January. The so-called Santa Clause rally has happened nearly 80 percent of the time, with analysts attr...