Un-Whole of Government President Trump’s memorandum last week announcing his America First Trade Policy (AFTP) was issued to five federal departments, two of which are only tangentially involved in trade policy. It skipped over the federal department overseeing more than six percent of U.S. international trade and whose constituency is the most stalwart supporter of the President. His AFTP mentions helping farmers and ranchers three separate times but doesn’t once mention his government’s primary overseer of agricultural trade policy. As in his first term, he has elevated the Department of Commerce to a leadership position that ignores the intent of the Trade Act of 1974 in giving USTR primacy. This may or may not be...
Key Market Insights Today was another reminder that this market is trading headlines first, facts second. Early optimism surrounding reports of a possible U.S.-Iran memorandum of understanding helped pressure energy risk premium and kept the broader commodity space defensive. An hour later, how...
Key Takeaways: Cattle producers are currently capturing a greater proportion of total retail beef values amid tight cattle supplies. Packers are forced to make higher bids on cattle to keep operations running when supplies are tight, hurting packer margins. Sustained poor packer margins...
Dangerously Clueless Lazy analysts and food system critics have shifted attention temporarily from how bad our food is (UPFs,) to why it is expensive. Bloomberg correctly sites higher labor costs, tariffs, weather (El Niño), fertilizer prices, higher energy and transportation costs, the...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.