Ups and Downs in EU AG Farmers in Europe cannot catch a break. For years they were they toast of the EU with the Common Agricultural Policy (CAP) garnering over 60 percent of the budget. Then five years ago the Greens came to dominate European politics and their Green Deal and Farm to Fork reforms of agricultural support seemed unstoppable. That effort became side-tracked by the war in Ukraine, plus economic and political concerns. Never mind that it also lacked sufficient transparency over adverse impacts. Now instead of the Greens, farmers are competing with Europe’s ramp up in defense spending. Under the budget released today, the EU will cut CAP spending by 30 percent, with programs merged into cohesion and other funds manag...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
Key Market Insights The broad market is locked in on this week’s Trump-Xi meeting in Beijing, but this is no longer just a trade summit. Increasingly, the meeting is becoming tied directly to Iran, energy security, and the growing global economic fallout from disruptions through the Strai...