Every five years, the Dietary Guidelines for Americans, issued by USDA and the Department of Health and Human Services (HHS) are updated. The new guidelines will be issued next year for 2025-2030. This guidance provides advice on what to eat and drink to meet nutrient needs, promote health, and prevent disease. It is developed and written for a professional audience, including policymakers, healthcare providers, nutrition educators, and Federal nutrition program operators. Federal feeding programs adhere to the guidelines. Increasingly, these guidelines have become more controversial, culminating in 2015 when the guidelines included sustainability and environmental goals, and failed to include any recommendation to include red meat in...
What You Need to Know Today: Oil prices extended their rally Tuesday as disruptions to global supplies intensified. Saudi Arabia halted crude loadings at its Yanbu Red Sea port following the shutdown of the East-West Pipeline, while protests by oil-sector security workers forced the suspension...
The USDA has lowered its 2026 red meat production forecasts while leaving poultry almost unchanged. Beef is now projected at 24.877 billion pounds, 90 million pounds below August on slower Q3 fed cattle slaughter and lighter dressed weights, along with an anticipated counterseasonal cutback in...
Beef packer margins deteriorated to $156.75/head last week, down $46.05 from the prior week as fed cattle prices strengthened while gains in the Choice cutout were comparatively modest. The Choice cutout increased...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.